About Southwark:
Southwark is a large, ambitious and progressive council with a ‘can do’ attitude and enviable reputation. As a Council, we are successful, passionate and forward-thinking. We are committed to our ‘Fairer Futures for All’ promise which ensures that our residents and businesses are central to everything we do. If you want to make a difference at a local level, apply to Southwark Council today.
The Role:
We are looking for a creative and experienced Leisure Marketing Manager who will develop and manage a brand for Southwark’s leisure service and a marketing strategy to create a thriving leisure service, retaining existing and attracting new customers and helping to secure the service as a strong competitor in the local leisure market.
The post holder will also find innovative ways to promote the leisure service to Southwark residents, especially those less engaged with council services, to encourage healthy activity and help reduce health inequalities in the borough.
They will deliver engaging and innovative marketing elements of integrated communications campaigns, which deliver behaviour and/or perception change. They will also project manage the production of marketing material including printed publicity, advertising, graphic design, copywriting and use of digital advertising, and commission, brief, manage and evaluate the work of design contractors, illustrators, copywriters, media agents, photographers, and other marketing professionals.
The role will sit in the Communications team but will work closely with Environment and Leisure department, which is responsible for the day-to-day management of parks and open spaces, trees, sports and leisure, cemeteries, youth and play, highways, roads, parking, refuse collection, street cleansing, culture and libraries.
About You:
-Excellent knowledge of impactful marketing techniques and strategies, and the use of data to ensure effectiveness
-Good knowledge of commercial and competitive marketing, preferably in the leisure industry
-Experience of delivering engaging and innovative marketing campaigns which deliver clear outcomes/results
-Experience of commissioning, briefing and managing the work of designers, photographers and other marketing professionals
-Experience of successfully managing multiple stakeholders and projects
Additional Information:
• 36 hours Monday – Friday, Full time
• This is a x1 permanent position
Additional salary details
Benefits and more information:
- https://jobs.southwark.gov.uk/why-us/
- https://jobs.theguardian.com/minisites/southwark-council/life-at-southwark-benefits-and-more/
Recruitment Timetable
-Advert Closing Date: 11.59pm on the 7th April 2023
-Interview Date: 20th April 2023
We are an organisation who is passionate about our people and understands that richness of diversity is a requirement to provide the best possible services to our communities. This is demonstrated through our council-wide ambitious commitment to tackle racial inequality in our communities and workforce through our Southwark Stands Together initiative. We particularly welcome applications from members of the black, Asian and ethnic minority communities to increase representation at senior management level in the Council.
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